LCD TRENDS & DATA INSIGHTS

LCD trends is a SERIES of quantitative and qualitative studIES exploring global trends shared first-hand by industry stakeholders highlighting the impact drivers of the culture-travel-city ecosystem. OUR INSIGHTS ARE SHARED WITH OUR NETWORK IN OUR MASTERCLASSES, ACADEMY & salon EVENTS.

LCD TRENDS MASTERCLASSES

destination trends masterclass

• 1-hour digital masterclass

• 25 trends

• downloadable resources

• 30-min briefing call

• up to 10 participants

destination trends masterclass

• 2-hour digital masterclass

• 50 trends

• downloadable resources

• 30-min briefing call

• up to 10 participants

destination trends workshop

one full-day workshop (8-10 hours)

digital & in-person options

downloadable resources

ideation & design thinking

up to 15 participants

What is it about a place that makes people want to return to again and again? and builds their loyalty, attracts their investment and keeps their ongoing fascination? 

In a world that is fast shifting due to new technological paradigms, environmental concerns and evolving social values, we have delved into what it truly means to build and nurture successful Destinations.. 

inspirING participants with examples and case studies from various industries that will deliver cross-over value for destination managers; interdisciplinary, cross-industry, and cross-stakeholder.

ALL MASTERCLASSES ARE BASED ON OUR 150+ PAGE LCD TRENDS REPORT INCLUDING:

our masterclasses will be customised to the participants’ KPIs, challenges and opportunities.

lcd trends 2019-20

lcd trends is an annual report and networking initiative highlighting the latest developments in cultural place making.

LCD TRENDS 2022

Restarting communities and cities

covid has shifted consumer values and it has confronted cities, real estate owners and cultural organisations to rethink their proposition.

How does a destination engage with their community and what impact does it have to the organisational set up? How does a mix-use destination really work?

It seems history repeats itself, crisis creates innovation and therefore the social, cultural and commercial framework of ‘the place we call our home’ is in accelerated transformation. who would have thought QR codes are a natural tool at a Pizzeria? and our kids from the age of 5 will show you how it works - our environment is changing faster than ever.

The value of real estate and the rising ESG framework creates new challenges but also opportunities for citizens and investors - and therefore a new approach needs to be defined how we engage with our ‘place’.

LCD Trends offers insights, best-case-practise, organisational change management and the ecosystem for this transition.

LCD transforms places into destinations